Journalism & Media Studies

Journalism & Media Studies
140 7th Avenue South
St. Petersburg Florida 33701
Phone: 727-873-4850
Fax: 727-873-4034

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Mission, Philosophy

  Photo: Edgar Huang
A corner of the USF St. Petersburg campus at dusk
  • Our Mission
  • Our Philosophy of News
  • Our Philosophy of Education
  • Our Mission

    The Department of Journalism and Media Studies, a USF St. Petersburg “Program of Distinction,” is dedicated to highest standards of teaching, scholarship, service and professional practice.

    The mission of the Department of Journalism and Media Studies is to:

    1. educate journalists who can report, edit, present and interpret the news with skill, responsibility and social consciousness
    2. offer graduate students advanced study that prepares them for leadership in their professional or academic careers
    3. engage in research, service, creative endeavors and professional activities that contribute to the academy, the community and the profession
    4. detect and explore emerging issues in journalism, mass media and society
    5. question journalism’s traditional methods and values and test alternatives
    6. promote cultural understanding and broaden perspectives develop abilities and expand imaginations of students and faculty
    7. affirm the belief that journalism, at its best, encourages and protects the democratic process

     

    Our Philosophy of News

    The faculty and students of the Department of Journalism and Media Studies believe in covering community news above all else. We call it “people-first journalism.”

    We seek out stories where people live, work, pray and relax. We find stories on city buses, at beauty parlors, church halls and playgrounds. The stories emerging from these venues often raise issues every reporter can find at city hall or the courthouse, such as crime prevention, disbursement of tax money, economic development and race relations.

    But the perspectives are different. Even when they’re not that different from official viewpoints, the words of citizens ring true and genuine because they come out in unrehearsed, natural and refreshing ways. No one at the corner market speaks in sound bites.

    The stories our students produce add dimension and context to conventional articles that originate from the mayor’s office or police headquarters. In neighborhoods, homes and shops, people strain to comprehend and, if possible, resolve the problems and frustrations that loom large in their lives. Journalism that puts people first listens carefully and responds appropriately.

     

    Our Philosophy of Education

    Because we are concerned with the practice of journalism, we help students master the skills needed to succeed in contemporary journalism. In this, we differ little from other departments and schools of journalism. It's a given that all graduates of journalism programs ought to have the training and credentials to do good, competent reporting, editing, photography, graphics and other journalistic work.

    However, education is more than learning how to keep up with prevailing practices in the field. When we talk about "studies," we're talking about more than training or careerism. Undergraduate and graduate education should question traditional methods and values and explore alternatives to the status quo. Our graduates should be prepared to contribute to their profession and to society in ways that make them more than interchangeable cogs in some industrial machine.

    Learning basic skills helps start and enhance our students' professional careers. But discussing practices, history, issues, law, theory and ethics promotes critical thinking, confronts conventions and helps develop understanding in ways that benefit us whatever we do.

    We encourage those with journalism backgrounds to challenge themselves by reaching beyond what they have done before, and turning their experiences upside down to explore problems and issues from wholly different perspectives. Students — especially graduate students without a professional background in journalism — take catch-up courses and, by working with their more experienced classmates, quickly make valuable contributions to every course we offer.

    Our mix of students allows us to readily explore areas from various orientations and contexts. Our classes aren't for students (or instructors) who think they know everything. The mixing and sometimes clashing of different backgrounds and views makes for lively, provocative encounters for all of us. We count on students to come away from classes feeling invigorated, excited and eager to put what they've learned to work as reporters, editors, teachers or in whatever other calling they follow.

    Students and faculty learn together. We do not believe in mass production of graduates; we prefer to work closely with a community of motivated students. Lectures are held to a minimum; discussion and exploration via Socratic dialogues are the norm.

    Fortunately, USF allows our program to remain small and select. Our students, faculty and staff interact outside of class every bit as much as they do in class. Our offices, commons area and bayside campus are inviting; trade and scholarly journals, magazines, newsletters, videos, other resources and various social opportunities are readily available.

    Our program is challenging. It does not disturb us to hear our graduates say, "The courses were tough but we learned a lot." And we take pride in knowing where our graduates go and how they do once they leave here.

    Approved by faculty: Jan. 11, 2002; revised: Feb. 1, 2003

     


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